Websites

SEO and CRO should always go hand in hand. Whilst, SEO aims to drive traffic toward a website, CRO makes sure the traffic does what you want it to when it’s there. For estate and letting agencies, conversion rate optimisation should be a big focus in their website strategy. Solely relying on specific estate agent...

For website designers like the team here at KIJO, there are various principles and theories that we can apply to the design process to ensure the finished product is a visually appealing online masterpiece. Across and throughout various projects we’ve referred to many theories to support our web designs. These include The Golden Ratio, Grid...

Are you a solicitor or lawyer looking to refine your website design? This page should help. In this article, KIJO has put together 5 of the best law firm websites that we think host innovative, inspirational lawyer web design. In our opinion, these law firm websites are exactly what every lawyer, solicitor or firm should...

UI UX; both crucial elements of website design but what’s the difference between UI and UX? What does UI stand for? What does a UX designer do? If you’re in the business of creating websites, the chances are you’ll have heard the terms UI and UX. As technology continues to evolve, so do UI and...

In a saturated, competitive online market like today’s, businesses must continuously have their fingers on the pulse. They must prioritise finding new ways to promote their products, services and brand in order to stay relevant and trusted. User personas offer the opportunity to help website designers and marketing personnel to build strong brands and create...

Of course, driving traffic to any website is important and a good thing. However, high traffic is little use if it isn’t doing what you want it to whilst on your website. It needs to be the right traffic, and once there, that traffic needs to be compelled into action. For recruitment agencies, conversion rate...