Design

Ever wondered why some websites just feel right? Why certain layouts are instantly satisfying whilst others feel… Off? The answer often lies in one of the oldest design secrets in the book - the golden ratio!

Whether you work with a design tool like Figma, design for print, or build digital experiences, you’ve almost certainly used a grid. Grids aren’t just organisational tools; they’re a design language. They bring order, structure, proportion and visual harmony to layouts. In this article, we break down what grid theory means, how website grids work, the most common grid types, and how you can use grid design to improve your user experience (UX) and responsiveness.

When designing a website, there’s a delicate balance between aesthetics and performance. A great design is about guiding users, building trust, and making every interaction feel intuitive… And this is where Gestalt principles of design come in. Rooted in psychology, Gestalt theory explains how people perceive and interpret visual information. It’s one of the most...

If you didn’t know it already, interactive content is one of the most powerful tools in a modern marketer’s arsenal. The KIJO team has curated five of the best interactive website examples to inspire your next web project. These examples highlight how creativity and functionality can come together to deliver measurable results...

A seamless user experience (UX) directly influences how visitors engage with your business. That's a fact. From increasing conversions and sign-ups to improving customer satisfaction and loyalty, optimising the UX of your website is simply a good business strategy. The best part? You don’t need a complete redesign to make an impact...

In this article, the KIJO team explore six standout examples of education websites that lead the way in UX, creativity, and functionality.