Mitchell Adam is a financial recruitment specialist consultancy based in the Midlands. They approached KIJO, asking for a new website to assist with their business operations both from the client and candidate sides.
More explicitly, the site needed to support the company with finding talent for hiring managers and uncovering employment opportunities for candidates in the finance and accountancy industries.
The main factors that the site had to prioritise were ease of use and attention-grabbing design.
The project from the outset was exciting for KIJO, as Mitchell Adam was happy to entrust the team with a lot of creative freedom regarding the visual aspects of the site. From this visual flexibility were born some of the standout elements of the site.
These included the unique job application section with split-screen functionality and a dynamic stepped process micro-interaction feature. Both of these design choices improved the look of this part of the site and made applying for jobs from a user perspective more intuitive.
The more open design brief also gave the team greater license to explore new design styles, including 3D-outline cards. These cards used throughout the site have a hover effect on them which imbue the cards with a 3-D look that encourages a deeper interaction with the page.
Other novel visual aspects included a new style footer and a full-screen menu hover feature unlike anything KIJO had tried before.
With attracting and maintaining visitor attention to the site being given primacy in the brief, KIJO also went for a very bright and bold colour palette.
This facet of the design was complemented with the impactful typography choices KIJO made too. This meant that each page had a powerful look that immediately drew the eye.
For the colours, KIJO chose a fresh yellow that permeates the majority of the site, making the thick black typography stand out in contrast.
However, KIJO were careful not to oversaturate any page, distributing the brighter colours in shapes and splashes rather than in large areas pasted across pages.
One of the special design aspects used in this site was the custom cursor, which has built-in micro-interactions such as the ‘spyglass effect’ that it takes on when hovering over the menu options in the full-screen menu.
This fine attention to detail is a typical example of how KIJO takes a website’s functionality and visual appeal seriously, not leaving any stone unturned to deliver a premium product.
Although this project was not without its challenges, KIJO and Mitchell Adam were incredibly pleased with the result of a fresh and easy to use site that will have users coming back again and again.