Is your brand’s identity falling flat?

Uncompromising Branding Agency in Birmingham

So, your brand isn’t leaving a lasting impression. It’s not standing out, your audience isn’t engaging, and your message is getting lost. Why? KIJO’s branding experts can help ensure your brand resonates, builds trust, and inspires action.

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Your Problems. Our Solutions.

Branding Agency Birmingham

Without strong branding, your company will struggle to stand out, particularly in a crowded market like today’s. Perhaps you’re experiencing some, or all, of these problems

Outdated Brand Identity
Outdated Brand Identity
Outdated Brand Identity

Is your brand in tune with modern expectations? A dated identity can make your brand seem irrelevant. We assess your brand’s current look, feel, and messaging, then modernise your visual style, tone, and communication strategy. The result? A fresh, engaging identity that resonates with today’s audiences and encourages loyalty..

Misaligned Brand Positioning
Misaligned Brand Positioning
Misaligned Brand Positioning

Misaligned brand positioning can create significant challenges, such as inconsistent, unclear messaging, offputting, outdated brand values, and a failure to adapt to market shifts. When a brand’s identity doesn’t evolve with the times or reflect its target audience’s current needs and values, it risks becoming irrelevant. This disconnect can lead to a lack of resonance with the intended audience, making it difficult to build trust, loyalty, or meaningful engagement.

Lack of Strong Brand Messaging
Lack of Strong Brand Messaging
Lack of Strong Brand Messaging

Does your audience remember who you are? Your messaging should make your value and purpose clear in just a few seconds. We’ll help you capture your brand’s unique tone of voice, highlight key benefits, and position your value proposition effectively.
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No Brand Strategy
No Brand Strategy
No Brand Strategy

If your brand feels unfocused, so will your audience. This creates confusion and reduces the likelihood of engagement. We’ll implement storytelling techniques and introduce consistent messaging to guide your audience naturally. With a comprehensive set of brand guidelines, brand collateral, and templates, we’ll ensure you understand how to communicate your brand effectively so your audience understands exactly who you are.
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Unclear Brand Values
Unclear Brand Values
Unclear Brand Values

A brand without clear values lacks the depth to foster loyalty. Via workshops and direct collaboration, we’ll clarify your brand’s mission, values, and story to make it easy for audiences to connect with you.
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Inconsistent Brand Presentation
Inconsistent Brand Presentation
Inconsistent Brand Presentation

Consistency is key to building trust and recognition. We’ll refine your design system, messaging, typography, and visuals to create a cohesive brand identity. This reliable, distinctive identity helps your audience remember and return to your brand, setting you apart from the competition.

Ineffective Visual & Interactive Elements
Ineffective Visual & Interactive Elements
Ineffective Visual & Interactive Elements

A brand should be memorable, not forgettable. Website and app elements like icons, buttons, and interactive features make a brand engaging, but if they’re poorly designed or confusing, they drive users away. We’ll help you design beautiful, user-friendly interfaces that make a lasting impact and create a memorable brand experience.
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Process Perfected

Birmingham Branding Agency

Let’s run you through our process which has delivered over 32 successful brand launches:

Discovery & Strategy

In this foundational phase, we dive into your brand’s current positioning, identifying strengths and challenges. From here, we’ll discuss potential directions and long-term goals, setting the stage for a revitalised brand identity.

  • Brand Workshops
  • Brand Audit
  • Market Research
  • Customer Insights
  • Competitive Analysis
  • Brand Positioning
  • Persona Development
  • Value Proposition
  • Strategic Roadmap
  • Tone of Voice
Mood Board

To visualise your brand’s direction, our team will create a mood board inspired by your values, aspirations and consider the competitive landscape. This helps align the brand’s visual tone before diving into detailed design.

  • Colour Palettes
  • Typography
  • Preference Tests
  • Early Concepts
Concepts

With a clear vision, we bring initial brand concepts to life. This stage is where ideas start to take shape, laying the groundwork for your new brand identity.

  • Logo Concepts
  • Typography
  • Colour Palettes
  • Graphics
  • Application
Brand Guidelines

To maintain brand consistency, we’ll compile an essential brand guidelines document. This resource provides guidance on everything from logo usage to typography, ensuring your past, present and future team can carry the brand’s voice forward with confidence.

  • Logo Rules
  • Colour Codes
  • Fonts
  • Illustrations / Graphics
  • Imagery Guidelines
  • Applications
Brand Collateral & Identity Elements

We can create custom materials that align with your brand, including brochures, name badges, stationery, and office assets. Once your concept is approved, we will also design essential brand elements like email signatures, business cards, and digital assets to ensure consistency across all platforms.

  • Business Cards
  • Letterhead
  • Website Mockup
  • Email Signature
  • Brochure
  • Social Media Templates
Brand Launch

Finally, we’ll work with you to unveil your new brand to the world. In a compelling and memorable way, we’ll introduce your brand’s new identity to your audience via strategic methods that create awareness, foster engagement and position your brand confidently within your market.

  • Campaign Planning
  • Media Plan
  • Press Kit
  • Social Media Activation
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It’s Different With KIJO

Branding Agency Birmingham

We understand that there are a lot of agencies out there. You have a decision to make and you want to know what makes KIJO different.

32+

brands launched

23%

increase in revenue from consistent brand presentation across all platforms

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Fundamental Features

Brand Agency Birmingham

Let’s run you through the key, fundamental features we create as part of our branding process.

Logo

Your logo is the visual cornerstone of your brand appearing across every channel and setting

Logo
Brand Positioning Statement

A strong positioning statement is essential for your brand

Brand Positioning Statement
Colour Palettes

Colours play a powerful role in how your brand is perceived

Colour Palettes
Tone of Voice

Your brand’s tone of voice is as important as the message itself

Tone of Voice
Iconography

Custom icons add a unique layer to your brand identity, distinguishing you from competitors

Iconography
Photography

Authentic, high-quality photography can bring your brand to life, especially if your business is people-focused

Photography
UI Elements

User interface (UI) elements are a vital part of your brand’s design system, guiding users smoothly through their experience

UI Elements
Brand Guidelines

A comprehensive brand guidelines document ensures that your brand remains cohesive across all platforms and teams

Brand Guidelines
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Real Results

Branding Agency Birmingham

We’ve partnered with these clients, and they expected real results. Don’t worry, this isn’t just a showcase of logos! Here are the actual successful outcomes we’ve delivered:

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Sector Success

Branding Agency Birmingham

Having worked across many different sectors, through tried and tested experience, we know what’s important and what’s effective.

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Healthcare
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Real Estate
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Public Sector
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Cosmetics and Aesthetics
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Luxury
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Education
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eCommerce
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Technology
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Recruitment
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Automotive
Healthcare
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Healthcare

Our branding expertise supports healthcare organisations, from private clinics to university hospitals, in building brands that are approachable and memorable. We create brands that connect with both patients and professionals.

  • Develop a welcoming, approachable brand tone that promotes trust
  • Ensure consistent branding across all healthcare touchpoints
Real Estate
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Real Estate

We collaborate with real estate agencies and property management firms to create brands that build trust and attract potential buyers and clients. Our work ensures a seamless, engaging brand experience for prospective tenants and homeowners alike.

  • Craft a distinctive visual identity that showcases the brand’s voice accurately
  • Emphasise brand messaging that conveys expertise and reliability
Public Sector
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Public Sector

Public sector organisations benefit from our ability to create and refine brand clarity. We design targeted, logical branding concepts that help users understand the brand’s messaging efficiently.

  • Develop clear, audience-focused branding for diverse stakeholders
  • Maintain a professional, unified brand presence for public trust
Cosmetics and Aesthetics
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Cosmetics and Aesthetics

For high-end cosmetic and aesthetics brands, we create professional, visually appealing brand identities that resonate with clients and elevate business reputation. Our work supports a positive client experience and brand loyalty.

  • Create a refined, appealing brand that conveys luxury and trust
  • In-depth user understanding that enhances and clarifies brand messaging
Luxury
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Luxury

Our team crafts stunning brand identities for premium brands, including five-star hotels, luxury clinics, and bespoke furniture companies. We capture the essence of opulence and quality to resonate with high-end clientele.

  • Infuse the brand with fine details and refined aesthetics
  • Incorporate rich colours and elegant typography for a luxurious feel
Education
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Education

We partner with leading educational institutions to build cohesive brand identities that engage students, faculty, and the academic community. Our approach combines brand clarity with usability.

  • Develop a trusted, approachable brand presence across platforms
  • Craft visually consistent branding that supports institutional values
eCommerce
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eCommerce

Our eCommerce websites are built with WooCommerce, an open source WordPress platform
which offers secure payments, configurable shipping options and full customisation options. Optimise conversion rates with bespoke checkout flows from KIJO.

  • High converting checkout process
  • Easy ability to add and edit products
  • Bespoke checkout flows
Technology
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Technology

Our expertise in technology and SaaS branding helps brands communicate their value clearly and with confidence. We develop modern, user-centred brands that appeal to tech-savvy audiences.

  • Build intuitive, sleek brand identities that emphasise reliability
  • Develop a strong, recognisable brand identity for lasting impact
Recruitment
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Recruitment

For recruitment firms, we create inspired brands that establish credibility with both candidates and employers. Our branding supports key messaging clarity and builds lasting connections.

  • Design trustworthy, aspirational brand messaging to attract talent
  • Integrate brand consistency across candidate and employer touchpoints
Automotive
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Automotive

We build bold, memorable brands for automotive companies, helping them stand out in a crowded marketplace. Our work highlights each brand’s unique voice, mission, and value.

  • Create a dynamic brand presence that resonates with automotive enthusiasts
  • Use high-impact branding elements to highlight brand personality and expertise
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Don't Take Our Word For It

Creative Branding Agency Birmingham

We’re fortunate to have worked with brilliant clients who have said some very nice things about our team and how we do things.*

(*And we didn’t have to pay them!)

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“KIJO have made the task of setting up a new website a really clear, efficient and hassle-free process. The team has been super friendly, accommodating and engaging.”
Ellen McGhee 

Ellen McGhee 


Operations Manager, Midlands Innovation

"Working with KIJO was a genuine joy from start to finish. Every meeting presented new and exciting ideas, copy, advice and designs. I’d look forward to seeing what they’d come up each time, and progress was rapid and positive.Each team member excelled and together they’ve provided us a solid brand and website to allow the company to grow."
Robin Whiting
Robin Whiting

Director, Skyscape

Very pleased with the quality of the website that Kijo has created for us, especially on such a short turnaround time. The team is extremely organised and methodical in their approach, ensuring that no details go missed and that your website is exactly as you envisioned.
Cristina Harrell
Cristina Harrell

Marketing Director

Should we talk?
If you've gotten this far, we appreciate it. Why not reach out for a chat? We'd love to hear about your project and how we might be able to help.
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Still Got Some Questions?

Branding Agency Birmingham

If you’ve still got some questions, these are the most frequent ones we get.

How long does it take to create a new brand?

Every brand is unique, so we tailor our timeline to fit the specific needs of each client. Generally, the branding process takes about 6 to 12 weeks, but we’ll provide a precise timeframe in your customised proposal.

Can you create brand assets for an existing brand?

Absolutely. We can develop additional brand assets for an existing brand. We’ll need specific file formats and access to your brand guidelines. If no guidelines are in place, we can create them for you to ensure consistency across all assets.

How much does the branding service cost?

Our branding services are customised to each project’s goals and scope, so prices can vary. Please reach out to our team who can provide you a tailored quote.

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What Else Can We Do?
Build
Maintain
Grow